E-mail marketing is a great way to reach out to a great customer base in a limited time period. Bulk e-mail marketing is sending e-mails to a large number of prospects to convert them into sales. You might be thinking if this really works?
Absolutely yes!
Reports depicted that email marketing is 37-40% more effective than any social media marketing and can generate Big ROI for you. insane, right?
What should your email look like?
Writing a piece of content is not where your work ends, it is much more than that in today’s time. Email marketing campaigns need a Little investment of your time and ideas to kick start your email marketing. You can add product updates, events, and product promotions to keep the growth chart moving.
Design email campaigns with online CRM software:
- Your e-mail subject should be a kick starter!
Make sure to add a catchy subject line as it can either make it or break it.
- Focus on one point!
The most common mistake in writing an email is stretching it too long with additional nonrelevant information. Make sure you stick to one point and keep the email short yet precise.
- CTA!
Why should they open your email? Question it to yourself before hitting the send button. Add a proper call to action or reward for your customers so that your efforts don’t go to the trash.
Effortless email marketing with online CRM software:
Right after designing your email, it’s the best time to send them in an instant. An online CRM software helps you in sending bulk emails effortlessly.
With online CRM software, you can.
- Design and edit different subjects according to products. For instance, you can add Product X as your first subject and Product Y as your second. That’ll help you run campaigns for different products simultaneously.
- You can pre-design the Email templates and can use the same for quick emailing.
- You can even schedule your email campaigns for later according to lead statuses. For example, if you want to share a particular newsletter with recent leads only, you can do that without any trouble.
Email marketing has all the power to make the most of your creativity, if you are not using it till now, you are probably missing out on some great deals. You need to make a choice before investing in CRM software as there are various alternates available, here’s a guide of things to consider before buying a compatible CRM solution. EZCRM is one such sales CRM that helps you bring your marketing efforts and revenues closer together.
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